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Plausible
Meet Plausible: the featherweight champion of web analytics! This open-source ninja sneaks in as the privacy-loving, cookie-averse alternative to the heavyweight Google Analytics. Imagine getting the lowdown on your website's hustle without wading through a swamp of menus or brewing custom report potions. Plausible is like that one-page wonder book of insights, only 45 times lighter than Google's tome, making your site zip like a greased lightning bolt and keeping Mother Earth smiling. EU-based data processing? Check. Anonymous stats? Double-check. But wait, there's more! Track your digital high-fives (aka goal conversions), count your treasure (revenue, that is), and keep an eye on your campaign quests. Segment your audience like a pro DJ mixing beats and pinpoint where your fans are coming from with referral source analysis. Whether you're into sharing your stats with the world or just with your crew, Plausible plays nice. You can even bring over your old Google Analytics diary entries with ease. Hosting this gem on RepoCloud? That's like putting a turbo in your eco-friendly car – more speed, less cost, and all the open-source street cred you can muster!
Benefits
- Simple and Intuitive Analytics
- Plausible provides a simple and intuitive alternative to Google Analytics. It cuts through the noise, providing all essential insights on one page in one minute. There's no need for custom reports or dashboards, making it easy to understand your site traffic.
- Lightweight and Fast
- With a script 45 times smaller than Google Analytics, Plausible is a lightweight solution that helps your site load faster. By switching to Plausible, a site with 10,000 monthly visitors can save 4.5 kg of CO2 emissions per year, contributing to a greener and more sustainable web.
- Privacy-Friendly
- Plausible respects the privacy of your site visitors. It operates without cookies and does not collect personal data. All site measurement is carried out anonymously, with no cross-site or cross-device tracking. Your site data is exclusively processed with servers owned and operated by European companies and never leaves the EU.
- Open Source and Transparent
- Plausible is an open source web analytics tool. Its source code is accessible on GitHub, allowing anyone to inspect and review it. This transparency ensures that Plausible's actions match its words.
Features
- Goal Conversions, Revenue and Campaigns Tracking
- Plausible allows you to segment your audience by any metric you click on. It helps answer important questions about your visitors, content, and referral sources. You can analyze paid campaigns using UTM parameters, track ecommerce revenue, outbound link clicks, file downloads, and 404 error pages. It also allows you to create custom events with custom dimensions to track conversions and attribution.
- Dashboard Sharing
- With Plausible, you can share your stats privately by generating a secure link, or make them public for transparency. You can also invite team members and assign user roles, making collaboration easy.
- Smooth Transition from Universal Analytics
- Plausible offers a real-time dashboard, entry pages report, and integration with Search Console. It allows you to track your paid campaigns and conversions, invite team members, and even import your historical stats, ensuring a smooth transition from Universal Analytics.